As the co-founder and CEO of PROHBTD, Drake Sutton-Shearer has created one of the leading brands inside and adjacent to the cannabis industry. PROHBTD doubles as a content platform and product engine focused on the intersection of cannabis and pop culture. From fashion to gastronomy to music and smart business insights, the brand has become an icon both domestically and internationally, and reaching fans by the tens of millions each month. An entrepreneur since, age 14, Drake holds multiple patents in technology and social applications, and has unique ability to spot opportunities where others may not. Whether creating the world’s top social gifting company, founding a Grammy winning talent management firm, or leading branding and design for the likes of Warner Bros, Sony and Universal; Drake is as brutally smart as he is driven. His work has been featured on CNN, Advertising Week, Variety, Huffpost, Billboard, Digiday, Wall Street Journal and on the cover of leading Cannabis B2B publication MG Magazine.. and now Innovation Crush. Recorded live at WeWork (we.co/crush), Drake discusses the many nuances and intricacies of becoming a leader in an ever-evolving industry.